Built for Work and Play: the 2011 Back-to-School Range from Marks & Spencer Al-Futtaim Now Available
- Special features include Stain DefenceTM and Ultimate Non-Iron
- Stylish and comfortable school wear range now available across all 15 Marks & Spencer Al-Futtaim stores
(Dubai, United Arab Emirates) 19 July 2011 – Marks & Spencer Al-Futtaim, a leader in family fashion, beauty, food and home ware, today announced the partial availability of its special Back to School range of children’s clothing in all fifteen Marks & Spencer stores in the UAE, Bahrain, Qatar, Kuwait and Oman.
Built for work and play, the new Back to School collection offers the unique combination of style, comfort, durability and affordability expected of Marks & Spencer children’s school clothing, together with the latest innovative features that benefit both children and parents. New features include Stain DefenceTM and Ultimate Non-Iron, both of which bring extra convenience for parents and children. Parents no longer need to worry about tough stains or ironing school wear, and children gain the freedom to enjoy and have fun in school.
Sapna Kumbhani, General Manager for Al-Futtaim – Retail Marketing said, “Our new Back to School collection re-iterates the Marks & Spencer commitment to provide superior quality products at reasonable prices. We know that while our customers want their children to be neat and tidy, they like getting messy while working and having fun. That’s why the collection has been designed with both style and durability in mind. We’re positive that by letting kids go back to school in style, but with the freedom to do what they do best, the collection will appeal greatly to our customers.”
The first wave of the Marks & Spencer Back to School 2011 collection is now available in all fifteen Marks & Spencer stores across the United Arab Emirates, Bahrain, Egypt, Qatar, Kuwait and Oman. The full collection will be available by the end of July.
About Marks & Spencer Al-Futtaim
Marks & Spencer Al-Futtaim, a member of the Al-Futtaim Group of companies, boasts 15 stores in Dubai Festival City, Mall of the Emirates Dubai, Deira City Centre Dubai, The Dubai Mall, Wafi City Mall Dubai, Sharjah, Abu Dhabi, Bawadi Mall Al Ain, Bahrain, Landmark Mall Doha, Villaggio Mall Doha, Marina Plaza Kuwait, 360 MALL Kuwait, Oman and Dandy Mall, Egypt.
True to its brand vision of leading standards, the uniqueness of Marks & Spencer lies in its outstanding quality, value and service. The stores boast a wide range of products including Ladies wear, Menswear, Kids wear, Lingerie, Beauty, Home and Food. In addition to this impressive list, the world’s largest Marks & Spencer store outside the UK is the flagship store at Dubai Festival City, which was selected as a model store for Marks & Spencer international stores in late 2010.
Marks & Spencer, with over 800 stores located in 30 countries around the world, is the largest-turnover clothing retailer in the UK, as well as a multi-billion pound food retailer. Over 21 million people visit Marks & Spencer’s UK stores each week.
Regards, Velvet Magazine